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The Association reaches the membership and others interested in the industry through the annual convention and trade show and the Midyear seminar. But, the most consistent form of communications revolves around the monthly publication of the industry newsletter, the Body Language. This newsletter carries the most current of events to the ABPA member on a timely basis. Supplementing the publication of the Body Language is the Association's periodical and what was a tabloid paper, the Collision Parts Journal. In 2002, the CPJ changed its format and became a four color magazine, ala Time, to avail a greater shelf life for the periodical. It is planned that three issues will be published in 2002. Samples of each publication are enclosed in the prospective member package. Three years ago, the Association initiated this website, which has proven extremely beneficial for ABPA to get its message out not only across the two North American countries but around the world. The Association's audience is diverse. Included are not only the dues paying members but also companies and individuals in both the body shop and insurance industries. The CPJ publication reaches an audience of more than 2200 companies on a controlled-circulation basis. More than 500 of these firms are directly involved in the distribution of aftermarket body parts; 1000 represent insurance companies and their subsidiary offices directly involved in the collision repair process; 130 represent independent adjusters who contractually provide claims service to the insurance industry. The remainder are distributed to paid subscribers, industry affiliated groups, more than 400 body shops and the trade press.
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